70%
Transformation initiatives struggle because organizations lack a clear capability baseline.
We establish where your teams stand today.
Diagnose
The Core
Experience is an orchestrated act. An act that feels inevitable.
Every meaningful experience doesn't happen on its own. It is directed, bringing technology, design, and research in alignment with intent. Directing that alignment takes more than any single skill. It takes an Experience Ensemble.
Trusted by world's renowned organizations to empower experience teams for over 40 years
The Experience Ensemble
Distinct perspectives.
One integrated capability.
Great experiences are never created through a single discipline. They emerge when scientific thinking, research, design, critic, behavioral thinking, strategy, and leadership come together with a shared understanding of people.
The evidence behind every confident experience decision.
The Perspective
Scientific thinking transforms intuition into evidence. It brings behavioral, cognitive, and systemic principles into every experience decision, so teams stop arguing from opinion and start designing from what people actually do.
Impact it creates
Evidence-based decisions reduce costly rework, align stakeholders faster, and produce experiences that hold up under real human behavior.
Core competencies
- Behavioral Science
- Cognitive Psychology
- Decision Science
- Systems Thinking
- Research Methods
Why it matters
Without scientific literacy, teams ship on assumptions. This perspective closes that gap by making evidence the default language of experience decisions.
Source: Youspi Consulting, 2026 UX Trends Report
Build this capability
Explore the principles and methods behind evidence-based experience decisions.
Course: Science of Experience Design
The Experience Architect
The Architect behind every
orchestrated experience.
The Experience Architect brings together the perspectives that shape exceptional experiences. They orchestrate the Experience Ensemble, aligning people, disciplines, business, and technology to create outcomes people value and results organizations can measure.
The Experience Architect Pathway brings together our certification programs into one structured journey that develops the capabilities to design, influence, and lead exceptional experiences.
Explore Architect pathwayExperience Architecture
Where capability becomes
organizational advantage.
Experience Architecture transforms individual expertise into organizational capability, enabling teams to think together, collaborate effectively, and deliver exceptional experiences at scale. Transform teams with the skillset of the Experience Ensemble and build your organization's Experience Architecture, end-to-end.
The Experience Architecture rollout
70%
Transformation initiatives struggle because organizations lack a clear capability baseline.
We establish where your teams stand today.
Diagnose
86%
Leaders identify cross-functional alignment as a key challenge.
We create a shared decision-making language.
Align
5X
Capability-led organizations consistently outperform their peers.
We build leadership, engineering, and experience capabilities together.
Build
20%
Organizations continuously measure capability maturity.
We help teams prove, scale, and improve capability over time.
Measure
The Mentors
Learn from people who have shaped
the practice.
The best learning comes from people who have done the work. Our mentors bring years of experience across design, research, strategy, behavioral science, technology, and business. They share practical lessons from real projects, real customers, and real-world challenges. You'll learn more than frameworks and methods. You'll learn how experienced practitioners think, make decisions, and create experiences that make an impact.
Learn from experience. Build what's next
UX Educator · UX Leader
Kayre Hylton Lupo
Kayre brings nearly two decades of experience across research, usability testing, design, and education. Her strength lies in helping practitioners develop both the craft and the critical thinking needed to make better experience decisions.
Human Factors Expert · UX Educator
Pamela Jamar
Pamela brings human factors and behavioral science into the practice of experience design. Her work spans research, usability, and design, with a focus on understanding how people behave and using that understanding to create more effective experiences.
UX Consultant · UX Educator
Ilona Posner
With more than 27 years in research, consulting, and education, Ilona brings a seasoned perspective to user-centred design. Her work is grounded in helping professionals develop a deeper understanding of users and build that understanding into everyday design practice.
UX Educator · UX Leader
Kayre Hylton Lupo
Kayre brings nearly two decades of experience across research, usability testing, design, and education. Her strength lies in helping practitioners develop both the craft and the critical thinking needed to make better experience decisions.
Human Factors Expert · UX Educator
Pamela Jamar
Pamela brings human factors and behavioral science into the practice of experience design. Her work spans research, usability, and design, with a focus on understanding how people behave and using that understanding to create more effective experiences.
UX Consultant · UX Educator
Ilona Posner
With more than 27 years in research, consulting, and education, Ilona brings a seasoned perspective to user-centred design. Her work is grounded in helping professionals develop a deeper understanding of users and build that understanding into everyday design practice.
The Ensemble in Action.
Learning validated through
impact.
“I could finally sit in a leadership meeting and actually make the case for design.”
I walked away with something more useful than a certificate — I could finally sit in a leadership meeting and actually make the case for design.
VJ Francisco
Head of Experience Design
Global Telecom
The Experience Architect Pathway
Every Architect of Experience starts with
a single step.
Whether you're advancing your own growth or seeking organizational support, we'll help you get started on the Experience Architect Pathway.
Individuals
Your next step starts here.
Find the right Experience Architect pathway for your career and build the capabilities to design, influence, and lead experiences.
Organizations
Build the capability your business needs next.
Develop experience talent across teams with learning pathways designed around your organization's goals, people, and priorities.
Shaping the future of experience, together.
We partner with leading academic institutions, enterprises and governments to develop talent,
strengthen organizational capability, and build the world's Experience Capital.