Case Stories
See how organizations have worked with HFI to build experience capability, strengthen teams, and solve real business challenges.
Banking & Financial Services
RHB Bank wanted to use AI and behavioural science to create more meaningful financial guidance without compromising customer trust. HFI helped the team apply persuasion design with clear ethical guardrails.
Outcome
A repeatable framework for designing personalized financial experiences that build confidence and trust.
Manufacturing
BSH's product engineers and designers needed a structured framework for measuring and calibrating usability in physical products. HFI adapted CUA™ methods into a hands-on Product Usability Essentials program tied to real design work.
Outcome
60% improvement in applying user-centred design principles, with stronger evidence-based design decisions across engineering teams.
Workforce Development
NTUC LearningHub needed nationally aligned UX programs tied to workforce standards and funding. HFI partnered end-to-end — curriculum, mentoring, assessment, and delivery — to build job-ready experience capability at scale.
Outcome
2,074+ professionals upskilled with 4.25/5 average satisfaction, and pathways expanded into industry-specific programs.
Banking & Financial Services
UOB wanted UX thinking beyond design teams — across compliance, operations, innovation, and leadership. HFI delivered a customized Orientation of Usability and Persuasion program built around participants' own projects.
Outcome
150+ employees trained across 6 cohorts, with measurable gains in customer satisfaction and reduced support requests.
Banking & Financial Services
Kotak needed engineers, IT professionals, and new joiners to share a common UX framework. HFI delivered UX Demystified — practical workshops and live business case studies that made UX methods usable across functions.
Outcome
100+ employees trained, with improved collaboration and a 20% lift in customer satisfaction after UX practices took hold.
Tell us what your teams are trying to achieve. We can help you identify the right capability, learning approach, and next step.
